Did you know there are 30.2 million small businesses in the U.S.A. according to Small Business Administration? However, recent studies show on average, close to 10 percent of those businesses close every year.
One of the main reasons for these failures is—competition.
We’re sure you don’t want to be next.
Here are five effective ways to make your business stand out from the crowd, thrive, and crush your competition big time.
1. Content is key
Whether it is a weekly newsletter or an engaging website, it is important to showcase who you are and what your business stands for. Online business guru and digital strategist, Kimberly Jimenez, believes in order for a business to succeed, content is key. What you expose to others is your foundation. Without it, your business will fail.
2. Engage with your audience
Long are the days of carrier pigeons and pony express to send mail. Thanks to the internet, all you need to engage with your audience is right at your fingertips! Facebook, Twitter, Pinterest and Instagram-just to name a few- are great social media outlets you can use to engage with your audience. You will create bonds with your clients and they will begin to trust you.
3. Try something new
The main purpose of a business is to fulfill its customers’ needs which requires you to step out of your comfort zone. Find out what your clients like and give it a try. Check out who your competitors are and see what they are doing to reach out to their clientele. Do your research and find something that will enhance your business allowing it to go to the next level.
4. Believe in your business
As a business owner, one of the major ways to push forward when you want to give up on your business is to simply LEVEL UP. Point out your flaws, figure out what’s holding you back and then find a way to cut your bad habit. Kobe Bryant said it best, “If you do not believe in yourself, no one will do it for you.”
We’re sure owning your own business brings you great joy along with great confidence. However, as your business grows it’s important to add others to your team. If not, you’ll want to throw in the towel and not work towards your ultimate vision. That is why we encourage you to delegate small tasks to others in your business. Remember, you don’t have to work alone.
Like what you just read? Which tip do you plan to try next to crush your competition? Leave your comment below!